Merchandise Design for Loco bear
A playful merchandise design collection crafted for Loco bear, bringing character-inspired art to lifestyle and apparel products.

About
The Loco bear merchandise project explored the integration of whimsical character art into tangible products ranging from apparel to everyday accessories. Designed for a diverse audience, each piece features expressive bear illustrations, vivid colors, and engaging graphics to evoke excitement for fans and casual consumers.

Process
The project was executed through careful selection of merchandise items, collaboration with illustrators, and refinement of character concepts for real-world applications.
The process included translating the Loco bear’s visual signatures into detailed print and embroidery designs, ensuring consistency across all products. Special attention was given to quality, vibrancy, and brand storytelling—each item serves as both a collectible and a statement piece. Iterative feedback sessions and market trend research helped align the final output with current design standards in the lifestyle and apparel space.
